5 Reasons Why Every Startup Should Offer a Free Tier, and One Big Reason Why They Shouldn’t

Your product offering needs to be able to take a fair bit of abuse

Joe Procopio

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A well-thought out free-tier strategy can be incredibly effective for bringing in new or “on-the-fence” customers. A poorly executed free-tier strategy can damage your brand forever.

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Joe Procopio

I'm a multi-exit, multi-failure entrepreneur. NLG pioneer. Building TeachingStartup.com & GROWERS. Write at Inc.com and BuiltIn.com. More at joeprocopio.com