Why Startups Should Generate Absolutely Crazy Ideas Every Single Day

Joe Procopio
6 min readMay 7, 2020

Great products don’t happen by accident, but sometimes they start with a joke.

One night back in 2010, at a startup awards dinner, I was seated with a few of my peers, and I joked that the only time I’d had a beer in my hand lately was at a startup event — so I should start my own startup event, just to have an excuse to drink more often. It…

--

--

Joe Procopio

I'm a multi-exit, multi-failure entrepreneur. NLG pioneer. Building TeachingStartup.com & GROWERS. Write at Inc.com and BuiltIn.com. More at joeprocopio.com