This Is Where Great Startup Ideas Come From
And these are the questions to ask
It’s the single question that I get from entrepreneurs the most often:
“Is my startup idea any good?”
Now, I never answer this question. Ever. Because at the end of the day, it doesn’t matter what I think, or what some west coast venture capital firm thinks, or even what some shady incubator application reviewer thinks.
Instead, I ask my own question:
“What makes you think it’s good?”
That answer is critical. So how do you go about figuring it out?
Cool Ideas Versus Must-Have Products
We all want to love what we do, and chances are pretty good that if we love what we do, we’ll be successful with it. But there’s a cautionary tale I hear over and over again, even from experienced, successful entrepreneurs: The startup graveyard is littered with ideas that the founders ran with simply because they fell in love with the idea of the idea.
There’s nothing wrong with chasing a cool startup idea, or falling in love with a startup idea without any due diligence or R&D. But at some point, definitely before we get too far down the execution road, we need to take the time to validate the idea…
