This Forgotten Startup Productivity Tool Is Making a Comeback

Just because you can do something digitally doesn’t mean you should

Joe Procopio
3 min readJul 28, 2022

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image by freepik

The ever-expanding mainstream adoption of digital and mobile devices has sparked an innovator’s evolution, bringing to bear a ton of software to help business leaders be great at — or at least appear great at — a lot of diverse skills.

We’ve got artificially intelligent SaaS applications to help us build and sell our products, track our revenue, and even find and hire our talent. But there’s one extremely powerful analog productivity booster that was made nearly expendable by the digital revolution, and then made nearly extinct by the shift to remote work.

So yeah, it’s easy to spend an entire day staring at a laptop screen filled with various software productivity tools. But when was the last time you stood in front of a whiteboard and got creative?

Creating Design and Flow

Whether I’m designing new products, re-engineering old processes, or planning out the next big company initiative, the ability to quickly draw, write, erase, and think out loud on a whiteboard is something I’ve never been able to reproduce digitally.

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Joe Procopio
Joe Procopio

Written by Joe Procopio

I'm a multi-exit, multi-failure entrepreneur. AI pioneer. Technologist. Innovator. I write at Inc.com and BuiltIn.com. More about me at joeprocopio.com

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