There Are Five Basic Types of Entrepreneurs. Which One Are You?

Understanding how you operate gives you a better chance of success

Joe Procopio
7 min readOct 15, 2020

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It took me almost 20 years to understand what type of entrepreneur I was and how to make that work for me.

I’m not talking about mysticism and philosophy here. This isn’t Myers-Briggs personality tests and trust falls. This is about properly applying your skills to your craft.

Why it’s important to understand how you operate

I spent most of the beginning of my career thinking I wasn’t going to be good at entrepreneurism because I wasn’t like the entrepreneurs I read about or worked with. Then I spent a few years after that trying to be someone I wasn’t. All that did was make entrepreneurism, my work and my job, a lot harder than it needed to be.

Once you know how you identify with entrepreneurship, you’ll approach every problem, every decision and every initiative in a way you’re good at. In fact, you’ll approach the growth of your company in a new light.

It’s crucial for the founders and leaders of a startup to know how they operate, but it’s also just as important to identify every kind of entrepreneur you have at your company. Then you’ll understand what their…

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Joe Procopio
Joe Procopio

Written by Joe Procopio

I'm a multi-exit, multi-failure entrepreneur. AI pioneer. Technologist. Innovator. I write at Inc.com and BuiltIn.com. More about me at joeprocopio.com

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