The Quickest Way Entrepreneurs Can Measure the Value Of Their Product

Why Teaching Startup uses a bit of anecdotal data to measure progress

The best way is data — if you can get it

Make no mistake. I’ve been a true-believer in data longer than I’ve been a value entrepreneur. When your product has been on the market long enough that you can get an accurate cost to acquire a customer (CAC) and lifetime value (LTV), you’ve got a sound basis for most decisions regarding feature set, price point, and marketing channels.

How to use thank you data

I originally started tracking thank yous as validation of a personal mission, and it was only later in my career that I realized how useful they were in terms of learning where value was discovered.

I’m a multi-exit, multi-failure entrepreneur. Sold ExitEvent. Building TeachingStartup.com & GetSpiffy. Former Automated Insights. More info at joeprocopio.com

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