The Myth of Minimum Viable Product

Yeah. She’s mad at your app.

Let’s clear up what a minimum viable product (what the insiders call an MVP) should and shouldn’t be.

To give a little bit of context, MVP didn’t originate in the startup world, but it has gained traction in startup, allowing small companies with limited resources to get to market quickly and prove out product ideas.

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Joe Procopio

Joe Procopio

20K Followers

I’m a multi-exit, multi-failure entrepreneur. Building TeachingStartup.com & GetSpiffy.com. Exited ExitEvent & Automated Insights. More info at joeprocopio.com