It’s Time To Start Rebuilding

Start planning for emerging from the lockdown now to avoid the same mistakes

Start with the worst case and call a bottom

We’re going to start planning from where we are today. Maybe your world is still spiraling downwards and you haven’t hit your worst case yet. Maybe you’ve found an inflection point and are already starting to recover. Like I said, the bad times are still here, but now we can see when the battering will end, so it’s time to estimate the damage and react.

Climb up to the worse case and get prepared

Some things have changed forever and some things are never coming back. It sucks, but it’s an inescapable truth. The way I’ve been explaining it is in parallel to 9/11. Most of life returned to normal, but we still have to take our shoes off to get on an airplane.

Envision the best case but proceed with caution

Things are bad now, but they can get infinitely worse with a relapse. Small steps today, the equivalent of dipping our toes in the water, will keep us from making big mistakes down the road.

  • In those places where we’ve shifted from rigid to flexible, where can we replace some of the structure we’ve had to abandon? And where does it make sense to remain flexible?
  • For those projects, initiatives, and payments we’ve deferred, which are the ones to resume first? And which are no longer a priority to resume at all?
  • In those areas where we’ve made reductions, where does it make sense to replenish? And where does it make sense to make the current level the standard moving forward?
  • As for what we’ve had to cut entirely, how quickly can we bring those things back?

I’m a multi-exit, multi-failure entrepreneur. Sold ExitEvent. Building & GetSpiffy. Former Automated Insights. More info at

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