If You Want Your Startup to Succeed, Keep It Simple

Simplicity Is Not an Art, It’s a Learned Science

Joe Procopio
5 min readJan 5

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image by 8photo

Like most entrepreneurs, I’m often guilty of adding unnecessary complexity to almost everything I do.

It’s an entrepreneurial trait that’s so sneaky, I don’t even have a catchy name for it, like “complexity enthusiast” or “chaos enabler.” If anything, we’re “over-doers”…

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Joe Procopio

Multi-exit, multi-failure entrepreneur. NLG pioneer & eService expert. Building TeachingStartup.com & GetSpiffy.com. Uncommon founder. More at joeprocopio.com