How To Raise Money For a Billion Dollar Startup

Joe Procopio
6 min readApr 8, 2019

If we’re starting a company that we hope will one day reach a billion dollar valuation or more, we’ll need a different kind of strategy from the beginning.

An app is not likely to ever get to billion dollar potential, not anymore. Even a standard software play is going to have to have some kind of first-mover edge or new science to transcend the glut of options that exist today.

Joe Procopio

Multi-exit, multi-failure entrepreneur. NLG pioneer & eService expert. Building TeachingStartup.com & GetSpiffy.com. Uncommon founder. More at joeprocopio.com