How To Monetize a Two-Sided Marketplace

If you want to get paid, you need to play matchmaker

image by benzoix

The basic ingredients of matchmaking

Stage 1: Determination — What makes a match a match?

Stage 2: Efficacy — How accurate is your match?

Stage 3: Exposure: How is the scoring reflected in your platform?

Stage 4: Fulfillment — How well did the marketplace do?

I’m a multi-exit, multi-failure entrepreneur. Sold ExitEvent. Building TeachingStartup.com & GetSpiffy. Former Automated Insights. More info at joeprocopio.com

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store