How to Build Your Digital Company On Less Than $100 a Month

Part 2: Maintaining Your Company Infrastructure

Joe Procopio
8 min readJun 29

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image by freepik

It’s never been easier to start and grow a tech company for next to no money. It just takes a little time and a lot of effort — plus a killer business idea and razor-sharp execution.

And a ton of luck. Let’s stay grounded here.

In my last post, I covered the basics — up to and including creating the initial digital presence for your company and your product. That’s the most important decision you’ll make at the outset, and you can start at one of four levels of technical complexity, from least to most:

  1. A simple templated website with a lot of service-to-product “manu-mation.” Think Wordpress.
  2. A robust no-code platform that gives you hooks to other low-code tech solutions. Like Bubble.
  3. A low-code web/mobile hybrid development environment if you need native mobile right out of the gate. I referenced Flutter.
  4. A fully-functional AWS presence, relying on their low-code tools to get started.

Remember, what you build, how you build it, and how far you take it — that’s up to you to figure out.

That said, here’s a tactical overview of which parts of your company operations and infrastructure could and should be automated quickly and inexpensively by third-party platforms. This list covers everything from billing to marketing to support and more.

You’ll need all of these on day one. They don’t have to be world-class, they just have to be there and not break as you grow.

You’re Only As Good As What You Pay For

Now, some caveats.

Free versions of software are a great way to get started and understand what you’re getting into, but I’m a firm believer in getting to a paid version of any service as quickly as possible.

And before you jump into any third-party solution, you should always understand the limitations of the free tiers and even the entry-level paid tiers. If you’re successful, you’ll start pushing up against those limitations pretty quickly, and getting your data trapped into a provider’s…

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Joe Procopio

I'm a multi-exit, multi-failure entrepreneur. NLG pioneer. Building TeachingStartup.com & GROWERS. Write at Inc.com and BuiltIn.com. More at joeprocopio.com