How Startups Use Freemium Models To Acquire Paying Customers
Moving from free to revenue isn’t as easy as it looks
6 min readNov 23, 2020
Freemium models seem like an easy way to get new customers to fall in love with your product. But freemium models aren’t for every business.
When they work, they work like magic, locking the customer into a value proposition that’s harder to give…
