How Startups Target High-Revenue Customers

To scale your business, you have to take better aim at your target market. Here’s how.

Joe Procopio
4 min readDec 20, 2021

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image by pch.vector on freepik

A lot of business owners don’t realize that they have almost total control over who their customer is and how much money those customers are willing to spend.

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Joe Procopio

Multi-exit, multi-failure entrepreneur. NLG pioneer & eService expert. Building TeachingStartup.com & GetSpiffy.com. Uncommon founder. More at joeprocopio.com