Why Startups Fail to Generate Revenue Quickly — And What to Do Instead

The more revenue you have coming in, the better the chances you can raise (and not waste) investor funds

Joe Procopio
Marker
Published in
7 min readJul 29, 2019

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Credit: PM Images/Getty Images

At startups, the difference between survival and running out of runway always comes down to taking our eyes off revenue.

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Joe Procopio
Marker
Writer for

I'm a multi-exit, multi-failure entrepreneur. NLG pioneer. Building TeachingStartup.com & GROWERS. Write at Inc.com and BuiltIn.com. More at joeprocopio.com