How Startups Fill Leadership Gaps With Expert Resources
The hardest role to fill in any company is leadership. Say what you will about logic-defying compensation packages and golden parachutes for C-level executives, because I’ll nod my head right along with you. The hard truth is that experienced leadership is always the difference between success and failure. Always.
But how in God’s name do you get that level of talent at that level of leadership when you’re a resource-and-cash-strapped startup? And how do you avoid the hucksters, blowhards, and dinosaurs?
We can get just about any part of our business built for a fraction of what it used to cost. The barrier-to-entry for making, distributing, marketing, and transacting has been greatly reduced in the wake of a massive populist technology shift brought about by the Internet, mobility, and automation.
You and I, we can afford to start a business that can compete with any incumbent. Until we get to leadership. It’s impossible to automate experience, and there is no substitute for it if you want to take your company past a pedestrian level of success.
Luckily, the access and affordability of experienced startup leadership is changing too. And that change can’t some soon enough.
