How Startups Create Effective Digital Marketing and Sales Funnels

Part 1: Developing the Strategic Infrastructure

Joe Procopio
5 min readJan 19, 2023

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This is part 1 of a two-part series on how a startup can create effective funnels for digital marketing and sales (and not just throw advertising dollars at the wall to see what sticks).

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Joe Procopio

I'm a multi-exit, multi-failure entrepreneur. NLG pioneer. Building TeachingStartup.com & GROWERS. Write at Inc.com and BuiltIn.com. More at joeprocopio.com