Beat the Startup Founder Stigma Without a Cofounder Crutch

The worst reason to take on a cofounder is to add legitimacy

Joe Procopio
5 min readJun 24, 2021

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image by wayhomestudio

Starting a business is one of the easiest things you’ll ever do. You can literally do it right now. Dust off an idea that’s been in the back of your mind and start making world-conquering plans. Congratulations. You’re a startup founder.

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Joe Procopio

Multi-exit, multi-failure entrepreneur. NLG pioneer & eService expert. Building TeachingStartup.com & GetSpiffy.com. Uncommon founder. More at joeprocopio.com